At this point, I think I may be the only blogger in Boston who hasn't posted about the recent debacle with the bomb scares & the Aqua Teen Hunger Force viral marketing. There have been a variety of opinions on whether this was a annoying, stupid hoax or a quirky marketing campaign that Boston police grossly misinterpreted. I'm leaning towards the latter opinion.
On one level, I do appreciate that the police took the threat of "suspicious packages" throughout the city seriously & took appropriate action. However, I find it so difficult to believe that NO ONE in the entire Boston police department was able to recognize the cartoon character depicted above ("Err" from ATHF) & realize that the whole thing was harmless. I read an article about a year ago (can't remember where) that said that Adult Swim's key demographic was males aged 18-30. Surely there a few of those on the Boston police force?
I've been watching Adult Swim, and particularly Aqua Teen, since about 2001. I own season one on DVD. The show has been around for something like seven years, people. If anyone had walked into a Newbury Comics or Virgin Records near the location of one of the alleged "bombs," they could have purchased a DVD showing Err, a smart-ass little alien, in action.
Maybe it's just because I'm Generation Y (or whatever they call us). But I find it a tad ridiculous that there was no one on the city of Boston's pay roll who couldn't spot a harmless marketing campaign when they saw one.